The reason why businesses should adopt a USP

Click on play button to watch a short & simple video on why your business must have a USP

Ganesh Ranganathan

Ganesh is the founder of He heads the company’s worldwide business from Pennsylvania, USA. He has over 20 years of experience and in working with many Fortune 500 companies. In building up and its divisions he has picked up several priceless and useful lessons that he is sharing in his blogs. This will be helpful for any business executive.

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